Nowadays, almost everyone has access to the means to produce media. We have YouTube, Photoshop, relatively cheap amp modellers, digital video cameras, etc. etc. However this accessibility does not provide something worth saying, nor does it provide us with the skill to present it well. As always, that takes time and effort, and with the glut of content now pumping through the Internet, it can be very hard to sort through it.
This is in part why Alterati exists. As an initial litmus test of what kind of media chops you people have, I came up with an idea for this contest.